Job description
Entity: Customers & Products Job Family Group: Marketing Group Job Description: Please note that roles based out of SJS or Sunbury will move to Timber Square, Southwark, from Q4 2027 Role Overview This role leads digital performance across BP’s B2B businesses, connecting CRM, digital channels, web, analytics, and demand generation to drive measurable commercial impact. It focuses heavily on customer acquisition and scalable lifecycle engagement, while improving funnel efficiency (web → lead → o…